UDE International Consumer Electronics Expo is about to open. Seven highlights to interpret future life

author:China home appliance network source: China home appliance network 2021-07-29 16:04 read(

  UDEInternational Consumer Electronics Expo(hereinafter referred to asUDE2021)Will be7month30Solstice8month1Held in Shanghai New International Expo Center,UDE2021with“ Love life·Explore the future”As the theme,face3.4Billion new generation,Build the world's firstto CConsumer Electronics Show,The exhibition will usher in more than200Home exhibitor,Convergence smart home、Intelligent entertainment、Intelligent health、High quality brand in the field of intelligent robot,Involving smart appliances、Intelligent security、Intelligent kitchen electricity、Intelligent small household appliances、Intelligent entertainment、3CDigital、AR/VR、Nearly 100 product categories such as scientific fitness,Will attract more than5Million professional visitors and more than30Million people attended the visit,Online and offline transactions are expected to exceed10RMB100mn。



  As one of the pillar industries in China,The electronic industry is a national strategic development industry,It plays an important role in national economic production。2020year1-12month,China's electronic information manufacturing industry above Designated Size achieved year-on-year growth in its main business income8.3%,estimate2021In, the market scale of China's electronic manufacturing industry will reach13Trillion yuan。As an industry wind vane Exhibition,Every sessionUDEThe city will gather the latest technologies and products of major enterprises in the consumer electronics industry chain,New technology、new product、New consumption concentration outbreak,And as the beginning of the next decade and“the 14th Five-Year Plan”The first year of,This year'sUDEWhat will be the highlights?

  Take a look. The era of intelligent life under the interconnection of all things

  With made in China2025strategy implementation ,The deep integration of intelligent manufacturing and Internet has become the development trend of consumer electronics industry,household electrical appliances、Consumer electronics、Internet companies and channel providers are working hard to lay out the smart ecosystem,Intelligent life has become a feature of the times,It has also become the key for enterprises to win the future。

  From single product intelligence to whole house intelligence,Then extended to smart cars、Different corners and scenes of life such as smart city,It will bring a subversive experience to consumers。currentUDE2021,It can be called“Big coffee gathering,A gathering of Heroes”,TCL、Hisense、SKYWORTH、Samsung、LG、Changhong、MediaTek and other leading technology enterprises will show their scenes and future layout in the field of smart life,See how the interconnection of all things redefines the era of intelligent life;Business leaders will also deliver a speech at the concurrent meeting of the exhibition,Explain how each brand adheres to innovation with the concept of youth、Leading future trends,Demonstrate the old brand's determination to rejuvenate。

  Point two. AndZExplore the future together for generations

  With what is called“Zgeneration”of95After and00Gradually enter the workplace after,It is becoming the main group affecting the consumer market,According to the estimation of relevant consulting agencies,ChinaZgeneration2021Consumer spending will exceed5Trillion yuan。Compared with other generations of consumers,ZGenerations are more concerned about experience、Pay more attention to personality、More concerned about value and service,Focus on new technologies most concerned by young consumers、Cool products、Tidal life,UDEIt will show the smart appliances loved by young people、Home theater、Game video game、robot、AR/VROther products,Consumers can immersively experience customized home space、Innovative consumer electronics design concept,A probe“Future home”Panorama of。

  in addition,UDE“Future exploration Festival”This original form of activity,It will also gather blind boxes loved by young people、punch the clock、Receive、Robot competition、liveshowAnd other activities,Create a national science and technology experience interactive Carnival。

  Look at point three. Online and offline linkage,New mode of service consumption

  In the context of consumption upgrading,superior quality、Convenient shopping experience has become the focus of many consumers。JD.COM618Consumption trend display,Connecting the whole scene online and offline“Omni channel”Accelerate towards the whole region、Whole customer group、The direction of the whole category is full flowering,meanwhile16-25The proportion of young people aged 18 has been increasing,“Mobile phone order、Delivery home”Real time consumption,It is also becoming a consumption trend loved by more and more young consumers。

  With social media live、The rise of online channels and other modes,Effectively solve the pain points of online virtual experience,It has also become an important increment of the industry。This sessionUDE,As a strategic partner, Jingdong Mall will land at the exhibition for the third consecutive year,7month28day-8month2day,with“Future horizon,Enjoy life with wisdom”The Jingdong Shopping Festival with the theme will be online(JD.COMAPP、 Aoshi UHD TV's vision and feelings PCend)Ignition on;7month30day-8month1day,UDEexhibition scene,The famous anchor will show you around the exhibition live、Recommend good things,Consumers can experience offline、Online order。Zhongguancun、Hot technology、Baidu and other media will also open live broadcasting for three consecutive days,Focus on consumer experience and service,Power line+New exhibition mode of offline linkage。

  Point four. Advocate environmental protection and healthy new life

  Affected by the epidemic last year,Consumers' demand for health is growing,Health has become a new development focus of the consumer electronics industry,Home fitness equipment、Health massage products、air cleaner、Vacuum cleaner、Sales of personal care and other products surged, OSIMAosheng、FITUREAnd other representative brands of science, technology and health will landUDEscene,Show fashion collection for consumers、High-tech、Rich and healthy quality life experience,Further expand the intelligent home scene,Deliver smart, comfortable and healthy lifestyle to thousands of households。

  Point five. Cultivate game E-sports consumption scenes

  In recent years, the development momentum of e-sports industry is very rapid,The number of E-sports users participating in it has also increased rapidly,Expected breakthrough4Hundred million,China will surpass North America,Become the most commercial E-sports market;Big name manufacturers have also begun to layout,Seize the current game segment of more than 100 billion。UDE2020upper,TCL、Hisense and other enterprises bring the latest E-sports TV、Game TV Exhibition,Create the ultimate gaming experience for live players,Create a new blue ocean of game E-sports TV products,With the continuous improvement of technology and content,UDE2021There will be more game screens、E-sports chair、Head display and other latest technologies and Applications,XRThe ecological zone can also expose consumers to everything from panoramic videos toVRMovies、VRGames and other latest content,Create a new ecology of game E-sports,Look forward to the changes brought by these new technologies for the future development of E-sports。

  Point six. enter“New strange”Robot Carnival

  UDE AI WorldRobot carnival isUDEInternational Consumer Electronics Expo2021New planning section in,Set robot experience、Robot events as a whole,The popular content of robots,Omnidirectional focus onUDE AI World Activity site,Show a science fiction story for viewers who love robot contentAIworld:Yushu robot will bring fantasy opening show,snake robot 、Hexapod robot、AIRobot dog、All intelligent coffee robots will show their skills at the exhibition、Compete with each other。in addition,UDEAnd world-famous robot eventsRbotexWill work together to build the third21competition seasonrobotexInnovation and Entrepreneurship Challenge the first Asian competition,aroundSTEM、Service robot、Industry4.0、Green City、Intelligent medical、Seven themes of digital development and integration,Solicit entries at home and abroad,Create a top stage for scientific and creative talents。

  Point seven. Authoritative report release,Dialysis industry trend

  current,big data、internet、5G、artificial intelligence、The background of technology reconstruction brought by the rapid development of cloud computing、As well as the transformation and upgrading of China's overall consumer market due to the change in the demand of consumers,It has an important impact on the development of consumer electronics industry。UDE2021The same period will be heldUDE2021Future life Leaders Summit、First extended realityXRIndustrial ecology Summit Forum 、2021Professional summit forums such as smart city development forum,come fromTCL、Hisense、Samsung、Baidu、Haier、FITUREAnd other leading enterprises will attend the summit in person,Fully display the fruitful achievements of industrial development,Share and discuss the current situation and future of industrial ecology。UDE2021It will also be released at the concurrent meeting《Electronic video industry“the 14th Five-Year Plan”Development Trend Research Report》、《Game TV consumer insight Report》Other authoritative reports,Describe the new trend of the industry in the future。

  When the tuyere comes,Someone will always stand higher and look forward to the next tuyere,7month30day-8month1day,UDE2021Will open grandly,Take you to understand the trend of the next decade,It's magical to see !

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