9Month quarter，Alibaba's revenue increased year-on-year29%to2006.90RMB 100 million，Revenue growth was mainly driven by retail business in China（Including from2020year10Since June, Gaoxin retail has been merged）And the revenue growth of cloud computing business。If the impact of the merger of Gaoxin retail is not considered，Its revenue increased year-on-year16%to1804.38RMB100mn。
This quarter，Its non GAAP net profit decreased year-on-year39%to285.24RMB100mn，Non GAAP diluted earnings per American depositary share decreased year-on-year38%to11.20element。AdjustedEBITDA（A non GAAP financial indicator）Year on year decrease27%to348.40RMB100mn。AdjustedEBITAYear on year decrease32%to280.33RMB100mn；The year-on-year decrease was mainly due to its increased investment in key strategic areas showing steady business growth，And the group's initiatives to support businesses。
The Group operates in key strategic areas within the business segment（Rutaote、Local living services、Community business platform andLazada）Year on year increase in investment125.75RMB100mn。If the impact of such inputs is not considered，The profit of its commercial segment will continue to be stable year-on-year。
Based on the uncertainty of the current macroeconomic situation and competitive environment，Alibaba group adjustment 2022Total revenue guidelines for the financial year，estimate2022Total revenue for the fiscal year increased by20%to23%。
Its cloud computing business grew year-on-year in the quarter33%to200.07RMB100mn，For the first time200Billion yuan level；Its growth is mainly due to the Internet、Driven by strong growth in customer revenue in financial services and retail。Alibaba cloud's unique advantages come from its independently developed technologies，In addition, the group has been committed to R & D，Bring more diversified new products to customers and partners。
Its digital media and entertainment revenue in the quarter was80.81RMB100mn。This quarter，Youku's average daily paying users grew year-on-year14%，Mainly affected by high-quality content and from88VIPDriven by the continued contribution of the membership program。Alibaba pictures continued to perform steadily in terms of content investment and distribution；to10Golden Week holiday，Ali film has participated in the production and distribution of most films in China's main box office。
Said Zhang Yong, chairman and CEO of Alibaba group：“This quarter，Alibaba continues to focus on domestic demand、Firm investment in the three strategies of globalization and cloud computing，Lay a solid foundation for the group to achieve long-term sustainable development。Alibaba ecological global annual active consumers reached about12.4Hundred million，Single quarter net growth6200ten thousand，Is steadily moving towards serving the world20Long term goal of 100 million consumers。”
Wu Wei, chief financial officer of Alibaba group, said：“Driven by the performance of diversified business，The group's revenue in this quarter29%Growth of。We continued to invest in key strategic areas during the quarter，And achieved significant growth in these young businesses。”
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