The general public are welcome to put forward their opinions，And through the following ways and means 2021 year 12 month 25 Put forward opinions a few days ago：
Mentioned in the document，Prescription drugs and tobacco advertisements shall not be published on the Internet，And through Internet media，Ranking by bidding、News report、Experience sharing、Consumption evaluation and other forms，Or other forms of marketing with shopping links、Service，It shall be marked conspicuously“advertisement”。
To start playback、Video insertion、Pop up and other forms of Internet advertising，The closing sign shall be clearly marked，Make sure the one button switch is off，No“There is no closing flag or the countdown is required to close”Other situations。
According to reports，In view of the new development situation and new business forms of Internet advertising，Commercial advertisements that specify that goods or services will be promoted directly or indirectly by means of live Internet broadcasting、Cross border e-commerce advertising《way》Adjustment range；Further strengthen the control of pop-up advertising“One key off”、Institutional provisions in areas such as embedded advertising，Responding to social concerns。
The General Administration pointed out，medical care、drugs、Formula food for special medical use、medical apparatus and instruments、pesticides、Veterinary Medicine、Health food advertising and other laws、Advertisements for special goods or services that are subject to examination by the advertising examination authority in accordance with administrative regulations，Without review，No release。
《way》Also mentioned in，It is not allowed to use the Internet to publish information for primary and secondary schools、Advertising for out of school training in kindergartens。Do not use websites for minors、Webpage、Internet media such as Internet applications、drugs、Health Food、medical apparatus and instruments、Cosmetics、liquor、Beauty advertisements and online game advertisements that are not conducive to the physical and mental health of minors。
The State Administration of market supervision said，The content of internet live broadcast constitutes the core of commercial advertising，Relevant live studio operators、Live broadcast marketing personnel shall perform the duties of Internet advertising operators、Responsibilities and obligations of advertisement publishers or spokespersons。
《Measures for the administration of Internet advertising（Draft for public comment）》Solicitation of opinions，Further strengthen the control of pop-up advertising“One key off”、Embedded advertising and other fields
ITHome learned，this year 7 month，Jiangsu Consumer Protection Commission this year 7 A copy issued in June PC End application software network pop-up Survey Report，30 In this application 11 Network pop-up window with problems，Proportion in total investigation 37%，Randomly selected 4 Bundled downloads occur in different degrees on three third-party download platforms、Induction and promotion。
Previously, the Ministry of industry and information technology was also in the early stage App On the basis of special rectification，Decided to further carry out special rectification actions for the Internet industry，For example, special rectification actions focus on disrupting market order、Infringement of users' rights and interests、Threat data security、Violation of resource and qualification management regulations 8 Class problem，involve 22 Two specific scenarios。In terms of infringing on users' rights and interests，Focus on remediation of application software startup pop-up deception and misleading users、Mandatory provision of personalized services，Including pop-up window, the whole screen is a jump link、False close button and other scenarios are provided during directional push。
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